We’re not just changing our name—we’re raising the bar. We're Ovia Health by Labcorp.
For over 12 years, we’ve helped 22+ million women navigate everything from cycle tracking and conception to postpartum and menopause. Now, as Ovia Health by Labcorp, we’re reimagining a future where every woman has access to the care, knowledge, and support she needs from her first period to her postmenopausal years and everything in between.
Women have more streaming options than real health solutions. It's time for a reboot.
The truth, most women's health solutions are lacking. They don't have mood and symptom tracking, they don't have in-house Care Teams, and members may get stuck with surprise bills.
At best, they're reactive, and miss the real moments that influence health, cost, and outcomes.
Ovia Health by Labcorp offers the proactive women's health solution.
We personalize women's care for the whole journey, offering personalized insights and support through our leading app and Care Team, not ad hoc appointments.
Meet the only solution that shows up every single day
From cycle to conception, pregnancy to postpartum, perimenopause to menopause—we’re there with daily nudges, real-time insights, and a team of real humans behind the screen.
Why health plans and employers trust us
We start before the bump
Better pregnancies begin before the test turns positive. We’re there for preconception health, cycle tracking, symptom logging, and health habits that lay the groundwork early.
Always on, always adapting
We are the only women's health app where members can track mood, symptoms, sleep (and more) to personalize guidance and flag risks before they become problems.
Engagement that drives better outcome
Members engage with Ovia 30–90 times each month, providing users with real-time data and insights to understand health trends, flag issues, and receive smarter, faster care.
Real human support, clinically trained
Our Care Team includes full-time, in-house registered nurses with experience in fertility, pregnancy, midwifery, pediatrics, mental health, and more—plus Care Advocates who help members find care and local resources based on needs, including social determinants of health. Members get one-on-one support from real experts that complements their clinical care, not replaces it.
Smarter care = Healthier outcomes = Lower costs
When you have a platform where members actually engage daily and care is connected across touchpoints, outcomes improve and costs get lower. Our integrated model has delivered measurable impact for health plans and employers:
Up to
24%
fewer C-sections*
(cost avoidance of $11,000 per avoided incidence)
Up to
54%
reduction in preterm births & NICU stays*
(cost avoidance of $95,000 per avoided preterm delivery)
Up to
14%
reduction in preeclampsia*
(cost avoidance of $23,000 per mom-baby pair)
Up to
91%
breastfeeding
initiation rate*
(cost avoidance of $900 per non-breastfed baby in first
3 months of life)
Healthier, happier women? That's kind of our thing.
*Note that this/these outcome(s) reflect(s) the greatest improvement experienced by a single client for this/these clinical condition area(s). Other clients experienced different outcomes in this/these clinical area(s). Actual results may vary based upon initial prevalence rate and engagement rates.
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